Carl J. Schramm is the first entrepreneur chosen as an
expert in his field. Schramm is “is an
internationally recognized leader in entrepreneurship, innovation and economic
growth,” according to his overview on Syracuse University’s website. Schramm
seems diversified in what he invests in. He has invested into himself with
having multiple degrees in different fields. Chuck Blakeman is the second
person chosen as an expert in his field. Stated on ChuckBlakeman.com, “As an internationally acclaimed
business speaker averaging more than 100+ speaking engagements and workshops
per year, he has been quoted and featured in Entrepreneur Magazine,
CNNMoney.com, NYTimes.com, other online magazines and small business blogs
throughout the U.S., Australia, and New Zealand.” Critical key components investors
are looking for in business plans start with the core values and direction.
After doing multiple elevator pitch competitions I learned that investors want
to know where the money is going to go and how it is going to be returned with
time. The investors want to know how it will work. These are considered key
because they need to know how the numbers will work. If they can sense that
something will not work properly during the investment then they will back out
before you even get done with your elevator pitch or business plan
presentation. Schramm and Blakeman present different views on the business
plan. Schramm wants to follow what the business plan does exactly where
Blakeman gives off a sense of ditching it. I have always had the thought of agreement
with Blakeman thinking that things need to be done now and learn as you go to
get the experience in. A business plan can always be created but the time lost
is as valuable as money. Blakeman also states that “life happens,” and I couldn’t
agree more. What is written down on paper will change instantly because of
life. A business plan is good to have as a road map that you can change the
course you decide to go on the journey.
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